PROMOTION OPENTHE BIG WIN-WIN

The Big Win-Win - £100,000 of cash prizes to be won with Cadbury

£100,000
worth of cash prizes 
to be won
Enter now
Enter now

What's better than winning a cash prize?
When you nominate your local shop* to win too.
Buy a bar and scan the pack to enter.
And if you win, you both win.

*For the promotion, local shop means EITHER an unaffiliated independent convenience store,
independent forecourt store, independent store OR the store could be part
of a central buying or marketing group known as 'symbol' groups.

What you can win

There are lots of cash prizes to win. And if you do win, the same amount
also goes to your nominated local shop.

25x
£1,000
prizes
and
25x
£500
prizes
and
50x
£250
prizes

Now open

2nd Mar 2026

-

31st Aug 2026

How does it work?

A Wispa, Twirl and Dairy Milk bar with The Big Win-Win promotion on the wrapper
Step 1

Buy one of the Participating Cadbury Products from your local independent store anywhere in the UK.

A bar code and batch code from a Cadbury product
Step 2

Enter your details, the barcode and batch number to be in with the chance of winning.

An illustration of a fist bump
Step 3

Find out if you’re a winner and nominate your favourite local shop.

Cadbury Twirl chocolate bar with The Big Win-Win competition logo

Explore Cadbury

A Cadbury Happy Birthday box, Pack of Heroes and Dairy Milk bar with Happy 21st Birthday message

Shop for your favourite chocolate

Discover the full range of Cadbury products and purchase your favourites.

Shop now
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CASH